Bibione avenue, Viale Aurora and Via delle Costellazion, is the trade heart of the town where fashion plays the leading role with so many made in Italy brands, famous in Italy and all over the world, but there are also shops where you can find cheaper prices. In the evening the whole area is forbidden to cars so that tourists are granted the highest security and quiet.
There are numerous shops of food products with so many typical goodies which can be tasted as take away on the spot or can be brought back home as a nice souvenir.